I’ve got a couple great videos showing you how to market your boot camp. I’ll get to those in a second.

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Yesterday I shared a strong fitness marketing strategy with you using Animoto.

In case you missed it, read this page and watch the 2 minute video.

Okay, now a couple quick things…

First, we got a bunch of emails from some of our best Members wondering why they weren’t included in the “client love” video I shared yesterday.

Their comments were all in fun – they weren’t really upset with me. But it really got me thinking about just how powerful this marketing strategy really is.

See, people WANT to be included, they WANT to be recognized. And that’s powerful. Remember that.

In my defense, I whipped that video together in 20 minutes, just grabbing a variety of pics off my hard drive (including a couple funny animal pics).

I didn’t put a whole lot of thought or effort into it. Had I, the video would have been way better. But for the sake of expedience, I just tossed it together.

So, to all of you who I didn’t include…sorry bout that…we DO love you. Truth is, though, with hundreds of VIP and Gold Plus Members, and many hundreds more Gold Members and Customers, it would be impossible to fit everyone in one video.

Second, Tony Rathstone, who runs a very successful women’s boot camp, sent me links to a couple of boot camp marketing killer videos he created using Animoto. And I want to share those with you so you can see what he’s done, and how he uses them to market his boot camp.

But before I give you those links I want to ask you a question.

Got boot camp?

Seriously, are you doing a boot camp? If not, why not? It’s the quickest and easiest (by comparison) way to make really good money in this business. And it’s a natural “feeder” into one-on-one personal training, so it serves a dual purpose, if you want it to.

If you’ve got a house list of 200+ people, you can launch a successful boot camp within a week, particularly now that the weather is improving.

And if you don’t have a house list (get started on that pronto), you can still launch quickly, it will just take more effort to fill up the first one.

We’re getting stories from all over about folks really crushing with boot camp. And done right, the net profits can be substantial because there’s minimal overhead and expense.

Plus, if you follow a few referral rules we share with you, your boot camp can become almost internally self-perpetuating.

We’ve re-opened Boot Camp VIP registration, and I encourage you to grab the info-pak and application here.

With our VIP boot camp program you get a complete done-for-you highly optimized website that can get you top Google ranking quickly, plus the sales letter is written by me and it’s a proven winner.

You also get a whole bunch more stuff, including multiple referral marketing strategies and tools and dozens more marketing tools like winning advertisements, press releases, flyers, postcards, door hangers and more.

Everything is ready to go – ready to implement within days. You can literally have your camp launched and filling up within two weeks after being accepted into Boot Camp VIP. That’s speed. And that means you’re profitable fast, growing fast, enjoying yourself again…fast.

Grab your VIP Boot Camp info-pak and application here.

No magic bullets, just smart fitness marketing,
Eric Ruth

P.S. I didn’t forget Tony’s boot camp marketing videos. Here’s what he says:

Howdy Eric

here are 2 videos we made with Animoto a few months back

Video #1 (great music sound track)

Video #2 (a little more sedate, but strong imagery)

Thanks for all you do!!!

Tony

Here’s another personal trainer marketing post you may enjoy.